Marketing Opportunities
Companies with marketing budgets will know that local FWBL franchises will provide a great target market. The FWBL offers the full range of marketing concepts to prospective clients, including on-field and in-game promotions, print advertising, signage and game sponsorships.
Fan Base
In addition to baseball, the FWBL is about fun and affordable family entertainment. The FWBL offers live sports entertainment during the winter months, thereby providing local sports fans with a great alternative to sports television. Over the course of the season, we project thousands of spectators will attend FWBL baseball events, which should generate quite a stir. The bottom line is the league represents good clean family entertainment and high value, and the exciting baseball buzz will provide fans and local television, radio and print media something new and passionate to talk and write about.
On-Field and In-Game Promotions
Mr. marketing company, you can own a piece of every FWBL franchise game! You have the attention of thousands of screaming fans, now deliver your message. Sponsor a between innings promotion, like the seventh inning stretch, and the contestants will wear a T-shirt with your company’s logo. Any number of marketing ideas works in this arena.
Print Advertising
The FWBL franchise provides a host of print advertising pieces for an advertiser to choose from to convey its message. From the Annual Yearbook and Scorecard to the In-Seat Food Service Menu and Pocket Schedule, the advertiser is sure to receive excellent exposure from its
FWBL franchise partnership.
Signage
The FWBL franchise offers a host of display advertising in the form of signage at the ball park. Signage opportunities for advertisers vary from field level pad signs, dugouts and wall signs to outfield fences and overhead concourse beams. The FWBL franchise will provide turnkey signage advertising, including design, production
and installation.
Game Sponsorships and Give Away Items
A great way to create a favorable image and gain valuable advertising exposure is to sponsor a special promotional night. Promotional giveaways consistently attract larger crowds. Each premium item is aggressively promoted via print, radio, and/or television advertising, as well as in-stadium announcements.
The FWBL features an unlimited variety of promotional nights tailored to assist sponsors in reaching their target audience. A sponsor of a FWBL game is truly the star of the show. Throw out the ceremonial first pitch and send fans home with a premium item with the sponsor’s name or logo.
With giveaway items and promotional nights, such as Hat Night or Bat Night, chances are that the FWBL has a game on the schedule that works. As the premier sponsor of a game, the marketing company also receives the power behind FWBL advertising efforts, including mentions in newspaper and radio ads a well as the annual yearbook, team calendar and all other print media items. Sponsors are able to set up kiosks displays and provide samples to thousands of fans.
Picnics and Special Events
Special stadium picnic areas offer any group a tailgate party within the ballpark. Perfect for company parties, church picnics and other civic organizations, clubs, youth groups, or family reunions. Seats of choice, all-you-can-eat buffets, group public address and video board recognition and mascot autograph sessions round out the options for interested parties.
FWBL Web Site
The FWBL web site will generate high visibility and market exposure for the prospective marketer, whereby the site will feature any number of special links to advertiser sites. The official web site of the Florida Winter Baseball League is www.fwbl.com. When finalized, each team will also feature its individual web site, to be used not only for team communication, but also to provide additional marketing venues.
Partnering with Cities and Municipalities
Each city or municipality that hosts a FWBL franchise will benefit in countless ways, whether it be through providing the area with live sports entertainment or by stimulating local economic activity. Local businesses and local tax authorities always welcome the increase in revenue and tax roles, not to mention the boost to local employment. The FWBL hopes to become a source of pride for the local communities as well.
FWBL community outreach programs are designed to keep franchise teams active and in high profile in the local communities they serve. As the league team franchises grow and prosper, so too will the relationship between the league and its supporters.
Season Tickets
Take your family and colleagues to the ballpark and watch America’s pastime pay dividends both personally and professionally. Professional baseball offers a unique opportunity to reach thousands of customers in a family-oriented environment that other advertising media cannot duplicate. Your association with the FWBL adds prestige to your company’s image while conveying a sense of civic pride and community involvement.
Season tickets are the perfect way to entertain friends, family, business associates, customers and employees. The Florida Winter Baseball League provides the atmosphere essential to winning over clients and rewarding employees away from the hustle and bustle of the office.
* The best seats – at a discount
* No waiting in ticket lines
* Right of first refusal for post-season tickets
* Premium food and beverage service
* Special invitation to season ticket holder parties
* Renewal priority for new season tickets
* Preferred parking assignments
